Guided walking trail Flyer, map + icons - International Institute for Environment and Development
A series of leaflets for a 3-year initiative promoting local economic development near the Bwindi Impenetrable Forest National Park in Uganda. IIED and its partners work to develop ways for local people living around the Park to benefit from visitors by creating local income from tourism, generating positive attitudes to conservation, and reducing threats to gorillas.
The maps illustrate guided walking trails with key highlights – wildlife, traditional culture and local products – each with an icon to represent the stop. The project also included the design of a leaflet giving practical advice to new tourist guides.
The UK Darwin Funded Initiative was shortlisted for the World Responsible Tourism Awards.